Swiss web design

The three principles

Rule 0: use sans-serif fonts

• Simple layout
• No BS Navigation (user dont need to dig for information) Less is more, form follows function.
• Efficient Swiss culture

Website examples

• Notion
• Apple
• Google

Other examples

• New York City Metro Line

Reference

https://www.sciencedirect.com/science/article/abs/pii/S0020025521006629 https://www.pixeldarts.com/post/swiss-style-web-design-a-comprehensive-guide https://www.bighuman.com/blog/guide-to-swiss-design-style https://www.printmag.com/featured/swiss-style-principles-typefaces-designers/ https://www.bighuman.com/blog/graphic-design-styles-guide